Project Rationale

The project rationale is often synonymous with the ‘project justification,’ ‘problem statement,’ or ‘project background’. It is an argument in favor of implementing the proposed project which gives a detailed explanation of why the project is required. It is is an argument that lays out the reasons for implementing the proposed project. In other words, it describes the issues and problems the community faces and how the organization and the proposed project will address these issues with the donor’s help. This section of the proposal is crucial because it is the place where you will convince the funder that it is absolutely necessary to get the grant for implementing your project.

The project rationale should:

  • State the problem as clearly and precisely as possible.
  • Reflect the donor goals and guidelines.
  • Summarize relevant background information about the region, community, and resources available.
  • Include specific information regarding the focus area and beneficiaries, including input from the community.
  • Refer to research data, live examples, past projects, quotes, and media articles to build a case for support.
  • Explain the organizational strength and capacity in addressing this problem and achieving long-term impact.



About the author

Alta Alonzi

Alta Alonzi is a writer and researcher focusing on international development funding and grassroots NGOs. She works with the fundraising consulting company Philantropia conducting research for clients ranging from small NGOs to UN organizations. She also works closely with FundsforNGOs running training webinars, contributing resource guides, and updating the Premium donor database.

17 thoughts on “Project Rationale

    1. Hello,

      I am glad you found this article helpful! We also publish new helpful articles every day, so please stay up-to-date with us!

  1. Very helpful. The Council of Churches in Zambia is currently looking for People like you “Alta Alonzi” to help us get connected to Partners for Funding( we have HIV/AIDS (Gender & Health) department,Social,Economic justice and accountable governance,Emergency and Development,Youth department,Communication,Education,National Chaplaincy)

  2. Hi Alta,

    I am working on a project and want some profissional assistant. Can i have your email address to share it with you?p

  3. Hello Alta
    It was very interesting to read your outline during my reasearch on project rationale.Furthermore,other related outlines also make me interesting about assisting NGOs and the proposal guidelines.
    Shall I have your email address please?

Leave a Reply

Your email address will not be published. Required fields are marked *

DOWNLOAD