The Proposal Cover Letter: A How-To Guide

The Proposal Cover Letter is the first thing a donor will see when receiving your proposal – so never underestimate its power! This is one of the things you really need to get it right. But it can be difficult to concisely present your project, to know what to include and what to leave out, and how to frame the proposal in general. This course speaks to all of these challenges to help you make a good impression. Our experienced expert Erik will share the secrets of creating an enticing cover letter, which will include all the needed information and get the donor’s attention – because that is what this is all about!

In this course, you will learn

  • The Purpose of a Cover Letter
  • What Content to Include in Your Cover Letter?
  • How to make it special to get the donor’s attention?

You will also get a sample cover letter and template that you just have to adjust to the details of your project. What are you waiting for? Join us in this online course and rock your next proposal cover letter!



Philantropia is an Approved Provider for Continuing Education in Fundraising. Full participation in “The Proposal Cover Letter” is applicable for 1.5 points in Category 1. B – Education of the CFRE International application for initial certification and/or recertification. CFRE is an independent certification for fundraising professionals which aims to set standards in philanthropy through a valid and reliable certification process for fundraising professionals.

Participation in this program may assist you in learning or reviewing concepts covered on the Certified Fund Raising Executive (CFRE) examination as detailed on the Test Content Outline provided by CFRE International. CFRE International does not sponsor or endorse any educational programs and the (educational program title) was not developed in conjunction with CFRE International.


About the author

Proposals forNGOs

proposalsforNGOs is an online community for global development professionals with the goal of increasing the sustainability of NGOs around the world. The enormous growth in funding opportunities, as well as NGOs over time, has made fundraising more competitive.

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